Generic Drugs

The term ‘generic medicine’ is usually used for denoting medicine with another name having the same function as that of the original one. It is the name given to a pharmaceutical drug that is equivalent to the drug of a specific brand name. The medicine of the generic brand has equal strength, dosage, quality, performance, route of administration, and intended use as that of a drug under a specific brand name. It sometimes also refers to a drug that is being marketed and sold under its chemical name without the involvement of any kind of advertising or sales promotion techniques.

These pharmaceutical productions are strictly subject to the government made regulations and are shown into the picture only when the original drug of a particular brand name has been marketed, sold and has also been easily accepted by the people for their regular, daily and usual use. The generic drugs usually have identical composition as and when they are compared to the drug of the original and big brand name. These types of generic medicines are easily sold by the developers in the market only and only when the patent that had been applied by the original drug developer brand expires. These medicines lead to the grooming the competition among the medicine developers in the market and thereby the prices of both the original drug and the generic medicine remain low, thereby being within the affordability of normal person.

Suggestions for the providers of generic medicines online: -

Now, there are many online websites that offer generic medicines at cost-effective rates. These websites enable their visitors to buy the generic medicine online and provide them with the facility of door-step delivery. There are some guidelines that the online sellers of these drugs must follow. Some of them have been listed below-

• The online portals must ensure that they are selling the fresh medicines, i.e. the medicines have not crossed the expiry date. They must also take care that the expiry date has been duly mentioned on each and every medicine strip that they list.
• They should ensure that the generic medicines are packed in a quality packing material so as to ensure they do not get contaminated during the transit.
• The seller must also have good contacts with the numerous logistics agencies, so as to ensure timely delivery of the consignments.
• The websites should be updated from time to time with numerous offers and discounts so as to attract the as many customers as possible.

Thus, it can be well concluded that the growing popularity of buying the generic medicines online has put the customers at an ease, as it spares them from the hassle of visiting the pharmaceutical stores.